Top performing co-ops always have at least one thing in common. They pay attention to what matters to their members. Touchstone Energy's robust Cooperative Performance and Research portfolio provides cooperatives a distinct competitive advantage.
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Latest Research Findings
77 percent of members prefer to receive updates on power outages via text message. | 45 percent of members visit their co-op's website to pay a bill. | 88 percent of members would expect or prefer their co-op to have a social media account on Facebook. |
| 2025 Cooperative Advantage Report | 2025 Cooperative Advantage Report | 2025 Online Focus Group Social and New Media |
Cost savings are the motivating factor for 87 percent of members to make their home energy-efficient. | 57 percent of members would like their co-op to provide more education about the reason for blinks. | 43 percent members have not visited their co-op's social media accounts. |
| 2025 Online Focus Group Home Energy Efficiency | 2025 Online Focus Group Outage Communications | 2025 Online Focus Group Social and New Media |
